Browsing Revista Academia & Negocios by Author "Arribas Pérez, Felisa"
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Sensory marketing in the women's fashion sector: The smell of the shops in Madrid
Fernandez Muñoz, Cristobal; Universidad Complutense de Madrid; Arribas Pérez, Felisa; Martín Zapata, Cristina; Universidad Complutense de Madrid. Revista Academia & Negocios; Vol 7, No 1 (2021); 31-40 -
Sensory marketing in the women's fashion sector: The smell of the shops in Madrid
Fernandez Muñoz, Cristobal; Arribas Pérez, Felisa; Martín Zapata, Cristina. RAN - Revista Academia & Negocios; Vol. 7 No. 1 (2021); 31-40