Critical success factors of the jewelery sector in the Guadalajara Metropolitan Area: A comparative analysis between the industry and the literature

Rodríguez-Aldana, Marcia Lorena; Fong Reynoso, Carlos

Factores críticos de éxito del sector joyero de la Zona Metropolitana de Guadalajara: un análisis comparativo entre la industria y la literatura

dc.creator	Rodríguez-Aldana, Marcia Lorena
dc.creator	Fong Reynoso, Carlos
dc.date	2021-07-01
dc.date.accessioned	2024-08-05T20:32:13Z
dc.date.available	2024-08-05T20:32:13Z
dc.identifier	https://revistas.udec.cl/index.php/ran/article/view/3110
dc.identifier	10.29393/RAN7-5FCML20005
dc.identifier.uri	https://revistaschilenas.uchile.cl/handle/2250/243987
dc.description	Purpose. The purpose of this research is to determine the critical success of a sector well known for its secrecy, the jeweler, to compare them with those factors usually identified in the literature. Methodology. Factors cited in the literature were taken from a bibliometric analysis. Those of the sector were obtained through case studies with interviews carried out with key actors. Findings. It was found that there are three groups of factors: those of the literature, non-related to the sector (software); those of the industry (price, design, treatment, reputation) and those that coincide (quality, innovation). E-commerce is seen as necessary, but it is not among the main ones. Another finding for this industry is that the intergenerational transfer of know-how is essential to build competitive advantages. Practical Implications. This industry in the Guadalajara Metropolitan Area is important because it successfully competes in international markets and contributes 60% of total Mexican production. Originality/value. The jewelry industry is a sector well known for its secrecy. Because of this, there are very few studies of this industry.	en-US
dc.description	Propósito: El objetivo de esta investigación es identificar los factores críticos de éxito del sector joyero de la Zona Metropolitana de Guadalajara, para compararlos con aquellos factores usualmente identificados en la literatura. Metodología: Los factores de la literatura se tomaron de un análisis bibliométrico. Los factores del sector se obtuvieron mediante estudio de casos con entrevistas realizadas a actores clave. Resultados: Se encontró que hay tres grupos de factores: los de la literatura, no relacionados con el sector (software); los de la industria (precio, diseño, trato, reputación) y los coincidentes (calidad, innovación). El E-commerce no destaca en los principales, pero se identifica como una necesidad. Se observó que la transferencia de conocimiento intergeneracional es esencial en el sector para construir ventajas competitivas. Implicaciones: Se estudia la industria joyera de la Zona Metropolitana de Guadalajara, porque compite exitosamente en los mercados internacionales y aporta el 60 % de la producción mexicana total. Originalidad/valor: Por su naturaleza, el sector joyero se maneja de forma confidencial. Por esta razón, existen pocos estudios sobre esta industria.	es-ES
dc.format	application/pdf
dc.format	text/html
dc.format	text/xml
dc.language	spa
dc.publisher	Escuela de Administración y Negocios	en-US
dc.relation	https://revistas.udec.cl/index.php/ran/article/view/3110/4379
dc.relation	https://revistas.udec.cl/index.php/ran/article/view/3110/5430
dc.relation	https://revistas.udec.cl/index.php/ran/article/view/3110/5431
dc.rights	Copyright (c) 2021 Universidad de Concepción	en-US
dc.rights	https://creativecommons.org/licenses/by/4.0	en-US
dc.source	RAN - Revista Academia & Negocios; Vol. 7 No. 2 (2021); 175-192	en-US
dc.source	RAN - Revista Academia & Negocios; Vol. 7 Núm. 2 (2021); 175-192	es-ES
dc.source	0719-6245
dc.source	0719-7713
dc.subject	análisis sectorial	es-ES
dc.subject	factores clave de éxito	es-ES
dc.subject	industria joyera	es-ES
dc.subject	Guadalajara	es-ES
dc.subject	pymes	es-ES
dc.subject	Jewelry industry of Guadalajara	en-US
dc.subject	Key success factors	en-US
dc.subject	Sectorial analysis	en-US
dc.subject	small and medium enterprises	en-US
dc.title	Critical success factors of the jewelery sector in the Guadalajara Metropolitan Area: A comparative analysis between the industry and the literature	en-US
dc.title	Factores críticos de éxito del sector joyero de la Zona Metropolitana de Guadalajara: un análisis comparativo entre la industria y la literatura	es-ES
dc.type	info:eu-repo/semantics/article
dc.type	info:eu-repo/semantics/publishedVersion

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