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dc.creatorMaehler, Alisson Eduardo
dc.creatorCurado, Carla Maria Marques
dc.creatorPedrozo, Eugênio Ávila
dc.creatorPires, José Pedro
dc.date2011-11-24
dc.identifierhttps://www.jotmi.org/index.php/GT/article/view/art216
dc.identifier10.4067/S0718-27242011000400001
dc.descriptionThe article analyzes how innovation generation occurs in subsidiaries of Brazilian multinational corporations acting in Portugal, specifically the role of customers in the process and the knowledge dynamics. A multiple case study approach was conducted in four subsidiaries operating in the Portuguese market for at least one year. Firms came from different activity sectors and sizes. Results identify permanent knowledge exchange flows between subsidiaries and headquarters, while the largest pour is from the later ones (in Brazil) to their wings in Portugal. There are frequent innovations taking place in Portuguese subsidiaries. Such innovation processes are typically incremental in nature and occur predominantly in only some areas of the organization, where greater specialization and expertise are located. The most relevant results regard the existing strong interaction between subsidiaries and markets, especially with the larger customers that contribute with suggestions and are able to influence the new products creation in the subsidiaries.en-US
dc.formatapplication/pdf
dc.languageeng
dc.publisherFacultad de Economía y Negocios, Universidad Alberto Hurtadoen-US
dc.relationhttps://www.jotmi.org/index.php/GT/article/view/art216/650
dc.rightsCopyright (c) 2011 Journal of Technology Management & Innovationen-US
dc.rightshttps://creativecommons.org/licenses/by-sa/4.0en-US
dc.sourceJournal of Technology Management & Innovation; Vol. 6 No. 4 (2011); 1-14en-US
dc.sourceJournal of Technology Management & Innovation; Vol. 6 Núm. 4 (2011); 1-14es-ES
dc.source0718-2724
dc.subjectKnowledgeen-US
dc.subjectinnovationen-US
dc.subjectcustomer intelligenceen-US
dc.subjectmultinational companiesen-US
dc.subjectsubsidiariesen-US
dc.titleKnowledge Transfer and Innovation in Brazilian Multinational Companiesen-US
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion
dc.typeArtículo revisado por paresen-US


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