The purpose of this paper is to suggest a role for Jesuit universities to play in the evolving collaboration among business, government, and academia. Specifically, this paper will identify an “innovation triangle” whose aim is the creation of innovative ways to meet the challenges of a global economy. For purposes of the International Association of Jesuit Business Schools 2015 Conference in Montevideo, Uruguay, the subject area is “Jesuit inspiration at the university level: business challenges.” Our methodology consists of evaluating the role of Jesuit universities through the case study of a conference organized by the presenters of this paper. Although not actually held, the conference was scheduled to take place at Unisinos Business School in São Leopoldo, Brazil. Entitled “Doing Brazil in Brazil,” it involved a new structure in which participants were to work alongside government officials, university faculty, and students while exploring the ethical dimensions of foreign investment and business in Brazil. This was to have been done in conjunction with a techpark adjacent to the university.