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dc.creatorVignote, S.
dc.creatorMartínez-Rojas, I.
dc.creatorPérez-Fernández, S.
dc.creatorRejas, M.
dc.creatorSánchez, J.
dc.creatorMartínez, K.
dc.creatorVignote-Hernández, S.
dc.date2016-04-01
dc.date.accessioned2023-03-13T20:58:26Z
dc.date.available2023-03-13T20:58:26Z
dc.identifierhttps://revistas.ubiobio.cl/index.php/MCT/article/view/2378
dc.identifier.urihttps://revistaschilenas.uchile.cl/handle/2250/223992
dc.descriptionThis study proposes the strategic planning process for development in model forests, based on the case study of the Yoro Model Forest in Honduras. In this forest the timber industry –and specifically the carpentry and furniture subsector– has the greatest competitive potential for supplying products for export and generating wealth in the area, given the region’s scant purchasing capacity. Strategic analysis, strategic choice and strategic implementation are applied to this subsector, and the results show that the subsector could be developed by creating a cooperative enterprise capable of supplying furniture parts to an international company whose marketing strategy includes the sale of natural, environmentally-sustainable furniture, and which has a policy of social engagement.es-ES
dc.formatapplication/pdf
dc.languagespa
dc.publisherUniversidad del Bio-Bioen-US
dc.relationhttps://revistas.ubiobio.cl/index.php/MCT/article/view/2378/2086
dc.rightsCopyright (c) 2016 Maderas. Ciencia y Tecnologíaen-US
dc.sourceMaderas-Cienc Tecnol; Vol. 18 No. 2 (2016); 325-336en-US
dc.sourceMaderas-Cienc Tecnol; Vol. 18 Núm. 2 (2016); 325-336es-ES
dc.source0718-221X
dc.source0717-3644
dc.subjectModel forestses-ES
dc.subjectsmall-scale carpentry industrieses-ES
dc.subjectsmall-scale furniture industrieses-ES
dc.subjectstrategic planning.es-ES
dc.titleStrategic planning for community sustainability in model forests: Case study of the Yoro model forest, Hondurases-ES
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion


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