• Journals
  • Discipline
  • Indexed
  • Institutions
  • About
JavaScript is disabled for your browser. Some features of this site may not work without it.
View Item 
  •   Home
  • Universidad de Talca
  • Journal of Theoretical and Applied Electronic Commerce Research
  • View Item
  •   Home
  • Universidad de Talca
  • Journal of Theoretical and Applied Electronic Commerce Research
  • View Item

Understanding Continued Use of Crowdsourcing Systems: An Interpretive Study

Author
Soliman,Wael

Tuunainen,Virpi Kristiina

Full text
https://scielo.conicyt.cl/scielo.php?script=sci_arttext&pid=S0718-18762015000100002
Abstract
Crowdsourcing as a model for distributed problem solving has been rapidly gaining in popularity. In investigating what drives the solvers to participate in crowdsourcing, the extant research has one-dimensionally only viewed the origins of motivation. While these studies have revealed that crowdsourcing systems’ use is driven by both intrinsic and extrinsic motivations, they fall short of explaining how these motivations change over time from initial to continued use. To address this research gap, our study highlights the dynamic nature of human motivation and shows that by including the aims of motivation in the analysis, we can better capture the dynamic nature of motivation across time. With a case study of a photography crowdsourcing platform, we illustrate how the solvers’ motivations change from the initial use to sustained participation. While initial use seems to be inspired by selfish motivations, continued use requires both selfish and social motivations to be satisfied. This study contributes to theory by extending our understanding of the motivational factors driving the use of crowdsourcing systems by looking into both the origins and the aims of motivation together with the temporal dimension. It also contributes to practice by providing suggestions in terms of communication strategies for crowdsourcing organizers.
Metadata
Show full item record
Discipline
Artes, Arquitectura y UrbanismoCiencias Agrarias, Forestales y VeterinariasCiencias Exactas y NaturalesCiencias SocialesDerechoEconomía y AdministraciónFilosofía y HumanidadesIngenieríaMedicinaMultidisciplinarias
Institutions
Universidad de ChileUniversidad Católica de ChileUniversidad de Santiago de ChileUniversidad de ConcepciónUniversidad Austral de ChileUniversidad Católica de ValparaísoUniversidad del Bio BioUniversidad de ValparaísoUniversidad Católica del Nortemore

Browse

All of DSpaceCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

My Account

LoginRegister
Dirección de Servicios de Información y Bibliotecas (SISIB) - Universidad de Chile
© 2019 Dspace - Modificado por SISIB