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dc.creatorKeikha,Fateme
dc.creatorSargolzaei,Ehsan
dc.date2017-05-01
dc.date.accessioned2019-04-25T12:42:01Z
dc.date.available2019-04-25T12:42:01Z
dc.identifierhttps://scielo.conicyt.cl/scielo.php?script=sci_arttext&pid=S0718-18762017000200003
dc.identifier.urihttp://revistaschilenas.uchile.cl/handle/2250/61288
dc.descriptionVarious electronic business-to-consumer models have been presented during the past years with different classifications. Each of these models has different dimensions. This paper uses expert knowledge to identify two key dimensions of business to customer models. Each researcher has his own list of business-to-consumer models, and there are differences in the existing lists. In this paper, some appropriate models are identified through interview with experts and fuzzy Delphi method for launching a business. The positions of these models are determined in terms of identified aspects then. Based on the obtained results, ten electronic business-to-consumer models were specified and the dimensions of the type of product and the type of financial relationship with the customer were determined to provide two-dimensional map. Then using fuzzy Delphi method, the position of these models in two-dimensional map was identified.
dc.formattext/html
dc.languageen
dc.publisherUniversidad de Talca
dc.relation10.4067/S0718-18762017000200003
dc.rightsinfo:eu-repo/semantics/openAccess
dc.sourceJournal of theoretical and applied electronic commerce research v.12 n.2 2017
dc.subjectE-commerce
dc.subjectBusiness to consumer
dc.subjectE-business
dc.subjectTwo dimensional model
dc.subjectFuzzy Delphi panel
dc.subjectFinancial model
dc.titleDesigning Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel


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