| dc.creator | Grandón,Elizabeth E. | |
| dc.creator | Ramírez-Correa,Patricio | |
| dc.date | 2018-01-01 | |
| dc.date.accessioned | 2019-04-25T12:42:04Z | |
| dc.date.available | 2019-04-25T12:42:04Z | |
| dc.identifier | https://scielo.conicyt.cl/scielo.php?script=sci_arttext&pid=S0718-18762018000300102 | |
| dc.identifier.uri | http://revistaschilenas.uchile.cl/handle/2250/61326 | |
| dc.description | Abstract: The aim of this paper is to study differences in the adoption of e-commerce associated with the level of managers/owners’ innovativeness. The background utilized to estimate the respondents’ favorable reception of e-commerce is a model based on the Theory of Planned Behavior, which has been extended to include perceived drivers and obstacles as antecedents of attitude toward e-commerce acceptance. Small and medium enterprises in Chile participated in the study. A Partial Least Squares multi-group test was employed to note differences between groups. The main conclusions of the study are: (1) the level of managers/owners’ innovativeness differentiates between adopters and non-adopters of e-commerce of small and medium enterprises in Chile; (2) the Theory of Planned Behavior has been successfully used to explain the process of adoption of e-commerce among Chilean managers/owners; (3) there are significant relationships between both drivers and obstacles and attitude toward using e-commerce; (4) a strong and significant relationship exists between attitude and intention to use e-commerce. Results can be used by small and medium enterprises in developing countries to boost e-commerce adoption. | |
| dc.format | text/html | |
| dc.language | en | |
| dc.publisher | Universidad de Talca | |
| dc.relation | 10.4067/S0718-18762018000300102 | |
| dc.rights | info:eu-repo/semantics/openAccess | |
| dc.source | Journal of theoretical and applied electronic commerce research v.13 n.3 2018 | |
| dc.subject | Innovativeness | |
| dc.subject | E-commerce | |
| dc.subject | Adoption | |
| dc.subject | Small and medium enterprises (SMEs) | |
| dc.subject | Structural equation modeling | |
| dc.title | Managers/Owners’ Innovativeness and Electronic Commerce Acceptance in Chilean SMEs: A Multi-Group Analysis Based on a Structural Equation Model | |
