The aim of this study is to analyze the research and the patent of phytotherapeutic and phytocosmetic products in the Brazilian Amazonia, in order to identify the current landscape of these markets and propose actions to leverage the development of these industrial sectors. The data analyzed proceed from research groups of the National Council of Scientific and Technological Development (CNPq) and patents applications from the National Institute of Industrial Property (INPI). Our results showed the existence of 86 regional research groups and 35 patent applications and none can be related to Amazonian companies. Legal impediments of the Provisional Measure 2.186-16/2001, in relation to applications for inventions by individuals, may result in refusal of the patent, representing a significant loss of Amazon innovative effort and reduction in the development of these sectors in the Brazilian Amazonia.