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Debating threats: fear in Spanish political election propaganda

Debating threats: fear in Spanish political election propaganda;
Debater as ameaças: o medo na propaganda política eleitoral espanhola

dc.creatorRebollo-Bueno, Sara
dc.date2025-01-30
dc.date.accessioned2025-05-08T15:02:54Z
dc.date.available2025-05-08T15:02:54Z
dc.identifierhttps://ojs.uc.cl/index.php/cdi/article/view/81898
dc.identifier10.7764/cdi.60.81898
dc.identifier.urihttps://revistaschilenas.uchile.cl/handle/2250/252410
dc.descriptionThis study examines the use of fear by Spanish political parties in electoral debates since the collapse of traditional bipartisanship in 2014. The decision to use fear is due to the recent turbulent events that Spain has experienced politically and socially since new political parties emerged. Using content analysis and critical discourse analysis, this study examines how fear is used in the typical propaganda format of debates involving fewer intermediaries. Five debates from the parliamentary elections since 2014 in which more than two presidential candidates participated (446 interventions in total) are examined. Thus, the threats alluded to by the different parties, the propaganda techniques used and the themes that take center stage in the speeches when it comes to generating fear are identified. In this way, it is established that the parties use fear differently depending on their ideology and that their age or tradition is a secondary variable.en-US
dc.descriptionThis study examines the use of fear by Spanish political parties in electoral debates since the collapse of traditional bipartisanship in 2014. The decision to use fear is due to the recent turbulent events that Spain has experienced politically and socially since new political parties emerged. Using content analysis and critical discourse analysis, this study examines how fear is used in the typical propaganda format of debates involving fewer intermediaries. Five debates from the parliamentary elections since 2014 in which more than two presidential candidates participated (446 interventions in total) are examined. Thus, the threats alluded to by the different parties, the propaganda techniques used and the themes that take center stage in the speeches when it comes to generating fear are identified. In this way, it is established that the parties use fear differently depending on their ideology and that their age or tradition is a secondary variable.es-ES
dc.descriptionO presente estudo identifica a utilização do medo pelos partidos políticos espanhóis nos debates eleitorais desde a rutura do bipartidarismo tradicional em 2014. Através de uma análise de conteúdo e de uma análise crítica do discurso, esta pesquisa disseca a forma como o medo é utilizado no formato de propaganda por excelência, os debates. São estudados cinco debates pertencentes às cinco eleições gerais realizadas desde 2014, nos quais participam mais de dois candidatos à presidência (446 intervenções no total). Assim, são identificadas as ameaças aludidas pelos diferentes partidos, as técnicas de propaganda utilizadas e os tópicos protagonistas  dos discursos quando se trata de gerar medo. Desta forma, determina-se que os partidos utilizam o medo de forma diferente consoante a sua ideologia, sendo a sua idade ou tradição uma variável secundária.pt-BR
dc.formatapplication/pdf
dc.formatapplication/pdf
dc.languagespa
dc.languageeng
dc.publisherFacultad de Comunicaciones de la Pontificia Universidad Católica de Chilees-ES
dc.relationhttps://ojs.uc.cl/index.php/cdi/article/view/81898/69004
dc.relationhttps://ojs.uc.cl/index.php/cdi/article/view/81898/68310
dc.rightsDerechos de autor 2025 Sara Rebollo-Buenoes-ES
dc.rightshttps://creativecommons.org/licenses/by-nc-sa/4.0es-ES
dc.sourceCuadernos.info; No. 60 (2025): Investigar la comunicación para comprender la sociedad contemporáneaen-US
dc.sourceCuadernos.info; Núm. 60 (2025): Investigar la comunicación para comprender la sociedad contemporáneaes-ES
dc.sourceCuadernos.info; n. 60 (2025): Investigar la comunicación para comprender la sociedad contemporáneapt-BR
dc.source0719-367X
dc.subjectPropagandaes-ES
dc.subjectDiscurso del miedoes-ES
dc.subjectPolíticaes-ES
dc.subjectEmocioneses-ES
dc.subjectDebatees-ES
dc.subjectEspañaes-ES
dc.subjectPropagandaen-US
dc.subjectFear discourseen-US
dc.subjectPoliticsen-US
dc.subjectEmotionsen-US
dc.subjectDebateen-US
dc.subjectSpainen-US
dc.subjectPropagandapt-BR
dc.subjectDiscurso do medopt-BR
dc.subjectPolíticapt-BR
dc.subjectEmoçõespt-BR
dc.subjectEspanhapt-BR
dc.subjectdebatept-BR
dc.titleDebating threats: fear in Spanish political election propagandaen-US
dc.titleDebating threats: fear in Spanish political election propagandaes-ES
dc.titleDebater as ameaças: o medo na propaganda política eleitoral espanholapt-BR
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion


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