Browsing Cuadernos. Info by Author "Núñez-Cansado, Marian"
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Relevance of communication strategy and its relationship with insight to achieve advertising effectiveness: the Spanish case
Sebastián-Morillas, Ana; Muñoz-Sastre, Daniel; Núñez-Cansado, Marian. Cuadernos.info; No. 46 (2020): Temas Generales; 249-280